Why Change Is So Difficult
Posted on 02. Jun, 2010 by Dennis Crosby in Marketing
This is the symbolism of the feelings that everyone gets when they make strides for self improvement.
Top 10 Design tips for your advertising
Posted on 09. May, 2010 by Joel Goldstein in Marketing
Things to test:
1) Coupon style borders simulate eyeballs – that dashed border or straight line border around your ad will increase readership
Overcoming Inertia
Posted on 29. Apr, 2010 by Ron Wilkinson in Finance
You need an open mind and a willingness to make a leap of faith. It helps if you have an executive team that is creative and trustworthy.
An Overview of Social Networking Etiquette
Posted on 20. Apr, 2010 by Joel Goldstein in Marketing
I’ve been noticing a recent trend of people using their business logo or name as their profile picture on Facebook. Perhaps they think it’s cool or hip to gain exposure each time they post something. Truthfully it’s just annoying.
Do You Know Your Customers?
Posted on 20. Apr, 2010 by Dennis Crosby in Marketing
For those of you who don’t have the resources to hire agencies to do in-depth studies on your target market, I have a few quick tips for you. These techniques work incredibly well for small businesses.
Last-Minute Tax Advice
Posted on 15. Apr, 2010 by Dennis Crosby in Finance
If you’re a U.S. taxpayer, you don’t need to be reminded your filing deadline is April 15. Here are some pieces of advice while you scramble to get your return in order:
What Is the Focus and Purpose of Your Blog
Posted on 15. Apr, 2010 by Dennis Crosby in Marketing
Is the purpose of your blog easy to define? What are you aiming towards accomplishing with it? How are you testing whether or not you’re reaching your desired effect?
Public Speaking – How I Prepare Every Time
Posted on 15. Apr, 2010 by Dennis Crosby in Personal Development
In the past several weeks, I’ve been asked quite a lot about public speaking.
While downing gin tonics over Brazilian BBQ at the SXSW Interactive tech conference, I was approached by the CMO (Chief Marketing Officer) of a start-up I advise.
She pulled me aside to ask primarily two questions:
1. Where can I learn about the right social media tools to use?
2. What books should I read to learn how to get good at public speaking?
Here were my answers….
THE SKY IS FALLING!
Posted on 13. Apr, 2010 by Carson Shaffer in Technology
Properly maintained computers have a zillion defenses built into them. Most viruses are never going to get through. The virus authors know this, and they also know of a sure fire way to circumvent every one of these defenses – get the user to click.
STARTING A NEW BUSINESS?
Posted on 12. Apr, 2010 by Biff Godfrey in Legal
Whether or not you choose to use an experienced business lawyer to assist in setting up your business, remember these few tips: